There’s a good chance that you, as a beer lover, also happen to be a fitness buff. If so, then you’re probably familiar with Athletic Brewing Co and their lineup of NA beers, such as Run Wild IPA and Upside Dawn Golden.
These beers are a great option for individuals who want to enjoy beer while also focusing on their health and fitness. But how exactly do they benefit your body?
Lower Calorie Content
With a number of delicious and refreshing options to choose from, athletic non-alcoholic beer can help you stay on track with your healthy lifestyle goals. Whether you’re looking for a crisp and assertive IPA or a rich Extra Dark brew, you can find the perfect drink to suit your tastes and keep your calories in check.
Co-founder Bill Shufelt launched Athletic Brewing Company in 2017 to create craft non-alcoholic beers that taste delicious. He believes that non-alcoholic brewing is the next big thing, and he has the backing of an impressive roster of investors with a strong interest in fitness, philanthropy, and social innovation. These investors include cyclist Lance Armstrong, TOMS founder Blake Myxoskie, restaurateur David Chang, and NFL players JJ Watt and Justin Tuck. Their commitment to sustainable ingredients and a 2% donation of sales to trail restoration organizations further signal their mission to make a positive impact on the world. This commitment to sustainability and community is evident in their brews as well.
Lower Alcohol Content
While it used to be that booze-free beer was a drink of last resort, Athletic Brewing is rewriting the book on non-alcoholic brews. The company is gaining major praise for their uncannily beer-like products, large variety of brews, environmental activism and customer service.
The brewery’s innovative brewing process allows for a full-flavored beer with less alcohol than traditional brews, which is great for people living sober lifestyles or who are trying to limit the amount of alcoholic beverages they consume. The lower alcohol content also means the drinks are less filling and can be enjoyed in moderation.
The light-bodied beverages can also be a good post-workout recovery drink because they are naturally hydrating and contain electrolytes, which help replenish lost nutrients after an intense workout. And since the beer is low in calories, it can be a great addition to a healthy diet.
Better Post-Workout Recovery
While athletic brewing beer may not offer the same health benefits as traditional alcoholic beverages, it can be a healthier option for those who want to enjoy a drink without undoing the hard work of their workout. However, the company notes that moderation is key for all beverages, including non-alcoholic options.
Shufelt says that he created the brand to give fitness enthusiasts a guilt-free way to celebrate a good workout, an epic bike ride or a great race. He also believes that he can help change the way people think about beer and what it represents.
While many athletes appreciate the taste of a cold beer after a tough training session, it can be difficult to balance that with other health goals such as weight management and calorie control. In addition, alcohol can have negative effects on muscle recovery and performance. It’s important to talk with your doctor or registered dietitian about how to incorporate a regular beverage into your healthy lifestyle.
More Moderate Calories
With a typical beer containing 230-250 calories per 12 fluid ounces, the amount of calories you consume with a beverage is a key factor when it comes to achieving your fitness goals. Whether it’s post-gym, at a BBQ, or celebrating a successful training day, Athletic Brewing Co’s alcohol-free beverages offer a moderation option without sacrificing taste.
Shufelt and his team discovered that they could make a beer using traditional water, barley, hops, and yeast but tweaked key variables in order to achieve an alcohol-free brew. This process avoids the need for vacuum distillation and reverse osmosis, which can remove a significant amount of flavor.
Additionally, it eliminates the need for malt, which adds up quickly in terms of calories. Aside from being naturally hydrating, the beer is also known to enhance performance through a boost in immune function and increased muscle regeneration.